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Visa Service Provides U.S. Tourism Industry with Unique Insights into Spending by International Visitors

by swmerchant 12. June 2009 12:17

San Francisco, June 10, 2009

Visa Inc. today announced that it is introducing a new service that will provide government agencies, hotels, airlines and other organizations within the U.S. tourism industry, unique insights into spending by international visitors to the U.S. VisaVue^® Travel will enable subscribers to tailor their marketing and promotional strategies and budgets based on up-to-date information about international spending on Visa payment card transactions. "The global economy is placing considerable pressure on travel and tourism industry merchants. By converting Visa transaction data into actionable information, we can provide timely insights to businesses that rely on tourism revenues as we work to help them grow their businesses," said Bill Sheedy, President - North America, Visa Inc. Read More

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